Cardiff - A Viable Alternative to London
Cardiff featured prominently in July’s edition of the Financial Times’ Banker Magazine which looked at financial centres in the UK that were positioning themselves as viable alternatives to London.
The feature on Cardiff, entitled, ‘Confidence in Cardiff’ looked at companies such as Admiral Insurance established in the capital 1993 and how its success encouraged other financial service companies to set up offices in the city – organisations such as Zurich, Legal & General and ING.
Adrian Clarke from Legal & General which employs 1,700 people in Cardiff espoused the judiciousness of the move and the ease in which the company were able to recruit the right people for the right jobs. A skilled local workforce was seen as critical in attracting new businesses in the financial services sector and good universities were critical in this respect. The city-region’s three universities and their combined 60,000 undergraduates made Cardiff an attractive proposition. Read the article here.




































